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Distribution Competitive Advantage of Vietnamese Fintech Enterprises and its Impact on Dynamic Capabilities

The Journal of Distribution Science / The Journal of Distribution Science, (P)1738-3110; (E)2093-7717
2024, v.22 no.1, pp.61-67
https://doi.org/10.15722/jds.22.01.202401.61
Nguyen Van THUY
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Abstract

Purpose: The study has identified factors affecting dynamic capabilities and the distribution of competitive advantage under the impact of dynamic capabilities of Vietnamese fintech businesses. Research design, data, and methods: The method used in this study is a survey analysis of 120 Vietnamese fintech businesses to test the hypothesized relationships of the research model as well as evaluate its effectiveness. The study uses the Cronbach alpha analysis, factor analyses, and structural equation modeling to assess the research's measurement and structural models. Results: Research results show that 3 critical success factors: "Capacity to develop financial service ideas," "Ability to develop a platform," and "Business capacity" have a positive impact on "Dynamic capabilities." In addition, the study also evaluates the effect of "dynamic capabilities" on the "competitive advantage" of fintech businesses. Conclusion: Theoretically, this result contributes to discovering new, specific factors affecting the dynamic capabilities of fintech businesses. In practice, the research results are empirical evidence of the distribution of competitive advantages of Vietnamese Fintech businesses and their impact on dynamic capabilities.

keywords
Capability to Develop Financial Service Ideas, Capability to Develop Platform, Business Capacity, Dynamic Capabilities, Distribution Competitive Advantage, Fintech, Management Information System, Digital Transformation, Artificial Intelligence

The Journal of Distribution Science