Abstract

Background: With the rapid development of digital technology, the expression of art is undergoing new changes. The continuous iteration and popularization of smart phones have made the traditional forms of display and communication insufficient to meet the spiritual needs of modern people in depth and breadth. Objective: This study aims to systematically examine the manifestations of digital interactive art through an in-depth analysis of cultural tourism policies, artistic expression methods, and industry trends, focusing on its functions and classifications, in order to foresee the future development direction of digital interactive art. Methods: This study adopts case analysis, literature review, and interdisciplinary approaches to analyze the role and influence of digital interactive art in artistic expression. Results: Digital interactive art provides a novel experience for understanding and experiencing artworks, aiming to maximize audience engagement and emotional resonance. Conclusion: The combination of art and technology has not only created new forms of expression but also profoundly influenced the audience's artistic experience and promoted the progress of social culture. As interactive installations, virtual reality (VR), augmented reality (AR), digital projection art, artificial intelligence (AI), and other technologies continue to integrate, focusing on sustainable energy use and interdisciplinary collaboration is crucial. This fusion of technology and art will bring revolutionary changes in the art field and play a vital role in education and cultural heritage.