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  • P-ISSN1013-0799
  • E-ISSN2586-2073
  • KCI

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Vol.23 No.4

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Design and Evaluation of a Personalized Search Service Model Based on Web Portal User Activities

Journal of the Korean Society for Information Management / Journal of the Korean Society for Information Management, (P)1013-0799; (E)2586-2073
2006, v.23 no.4, pp.179-196
https://doi.org/10.3743/KOSIM.2006.23.4.179


& (2006). Design and Evaluation of a Personalized Search Service Model Based on Web Portal User Activities. Journal of the Korean Society for Information Management, 23(4), 179-196, https://doi.org/10.3743/KOSIM.2006.23.4.179

Abstract

This study proposes an expanded model of personalized search service based on community activities on a Korean Web portal. The model is composed of defining subject categories of users, providing personalized search results, and recommending additional subject categories and queries. Several experiments were performed to verify the feasibility and effectiveness of the proposed model. It was found that users’ activities on community services provide valuable data for identifying their interests, and the personalized search service increases users’ satisfaction.

keywords
Web portal search service, personalized service, log analysis, recommendation service, 웹 포털 검색 서비스, 개인화 검색, 이용자 로그 분석, 추천 서비스

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Journal of the Korean Society for Information Management

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