Study on Consumers` Perception of Relations between Price and Quality
Hyeonsuk Park
Won-Seob Kwak
The Korean Journal of Consumer and Advertising Psychology / The Korean Journal of Consumer and Advertising Psychology, (P)1229-8778;
2003, v.4 no.2, pp.1-21
Park,
H., &
Kwak,
W.
(2003). Study on Consumers` Perception of Relations between Price and Quality. The Korean Journal of Consumer and Advertising Psychology, 4(2), 1-21.