바로가기메뉴

본문 바로가기 주메뉴 바로가기

logo

  • P-ISSN1013-0799
  • E-ISSN2586-2073
  • KCI

Factors Affecting Female College Students’ Reproductive Health Information Seeking Behaviors on the Internet

Journal of the Korean Society for Information Management / Journal of the Korean Society for Information Management, (P)1013-0799; (E)2586-2073
2024, v.41 no.1, pp.389-409
https://doi.org/10.3743/KOSIM.2024.41.1.389
Hyunsoo Yoon (Sungkyunkwan University)
Sanghee Oh (Sungkyunkwan University)
Yeongmi Lee (Sungkyunkwan University)

Abstract

The purpose of this study is to identify the factors affecting female college students’ behaviors in seeking reproductive health information on the Internet and to explore the relationships among these factors. Based on the Health Belief Model(HBM) and the Theory of Planned Behavior(TPB), perceived sensitivity, perceived severity, perceived benefit, perceived barriers, subjective norms, perceived behavioral control, and affective evaluation were defined as key factors, and the study was designed accordingly. An online survey was distributed to female college students in Seoul through the university student’s online community, ‘Everytime.’ The results showed that the intention of female college students to seek reproductive health information via the Internet was associated with higher perceived sensitivity, perceived benefit, and subjective norms, and lower perceived barriers. There were statistically significant differences between groups in terms of sexual experiences, experience with reproductive system disorders, and the level of health interest. We believe that this research outcome will contribute to assessing the level of awareness regarding reproductive health among female college students, thereby aiding in the development of online health information literacy education or related service programs by university libraries, health institutions, and similar entities targeting female college students.

keywords
female college students, reproductive health information seeking, health information seeking behavior, Health Belief Model (HBM), Theory of Planned Behavior (TPB)
Submission Date
2024-02-18
Revised Date
2024-03-08
Accepted Date
2024-03-13

Journal of the Korean Society for Information Management