The Effects of Need for Cognition and Self-Monitoring on Consumer’s Reaction Time about Product Attributes
Yoon Yang
The Korean Journal of Consumer and Advertising Psychology / The Korean Journal of Consumer and Advertising Psychology, (P)1229-8778;
2003, v.4 no.1, pp.25-40
Yang,
Y.
(2003). The Effects of Need for Cognition and Self-Monitoring on Consumer’s Reaction Time about Product Attributes. The Korean Journal of Consumer and Advertising Psychology, 4(1), 25-40.
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ISSN : 1229-8778
