Abstract

This study examines the logic of the process in which the memories of individuals are transformed into public memories in the anti-communism and the Cold War system, centering on the reminiscences and memoirs published in the Magazines Huimang(Hope) and Weekly Huimang published by the Huimang Publishing Company. The Huimang played the role of a channel to nurture patriotic citizens same as in the book form, but because of the nature of the magazine, which is centered on the communication with the public, the anti-communism was reproduced and consumed as an interest and entertainment rather than a projection on ideology with sound argument. Especially since the mid-1950's, the spy discourse was a narrative of interest in sensuality, and the combination of embellishment, anti-communism and sexuality was part of Huimang Publishing Company’s mass media strategy. These memoirs are divided into different categories including autobiographies and experiences of the Korean War, and memoirs of spies who defected. These writings do not reveal the Korean War nor the representations of Asia by first describing the pride and self-esteem of belonging to one’s country and the return of individuals. Nevertheless, these memoirs were effective in conveying the justification and value of the ideology of liberal democracy reminding people that the Cold War system persisted behind the Korean War. In January 1958 when the Magazine Huimang(Hope) published an innovative edition with a focus on the post-ideology social reality, and the anti-communist discussions based on postwar regime began to weaken. Therefore, the anti-communist testimonies and memoirs of the Magazine Huimang(Hope) in the 1950's were produced and circulated as the mainstream of the postwar non-literary genre, accelerating the anti-communist identity of society and occasionally survived as a reading material of sensuality and sexuality.