An Observation on the Public Relations of Public Libraries

In order to reconstruct the concept on the public relations of public libraries, this study builds a theoretical background on the public relations of public libraries and tries to systemize the public relations of public libraries utilizing the Linkage System by Grunig & Hunt. Emphasizing the importance of the communication between the organization and its environment, Grunig & Hunt theoretically systemized the Linkage System of the organization. Adopting the Linkage System, this study tries to conceptualize the subjects, objects, directions, contents, and methods on the public relations of public libraries.

keywords: 공공도서관, 도서관 경영, 공공도서관의 홍보, 연계시스템, 조직 커뮤니케이션

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Article Contents

Vol.21 No.4

An Observation on the Public Relations of Public Libraries

Abstract

한국비블리아학회지