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The Korean Journal of Woman Psychology

An Analysis of Influence of Self-Precious Consciousness and Chemyon (Social Face) Sensitivity on Consuming Behavior of Korean Middle-Aged Women

Abstract

keywords
사모님, 아줌마, 과시적 소비, 체면소비, 귀하신 몸 의식, Sammonim, Adjumma, Chemyon sensitivity, Self-precious consciousness, conspicuous consumption, Sammonim, Adjumma, Chemyon sensitivity, Self-precious consciousness, conspicuous consumption

The Korean Journal of Woman Psychology