- 권한신청
- E-ISSN2288-2766
- KCI
6권 3호
초록
Abstract
This study investigates the effect of MNEs’ characteristics on the use of foreign currency denominated debt in the context of Korean firms. This study examines the relationship between MNEs and the use of foreign debt focusing on the accessibility to the capital market in addition to the motive of hedging against foreign exchange exposure. The results show that the interaction between the level of internationalization represented by intra-regional diversification and the strategic characteristics embedded in the region of entry affects the use of foreign debt. In case of a high level of diversification within the developing region with a strong pursuit of asset exploitation, MNEs are more likely to use foreign debt, whereas a high level of diversification within the developed region with a strong pursuit of asset seeking, MNEs are less likely to use foreign debt. It is interpreted that the accessibility to capital markets can be a way of explaining the use of foreign debt by firms in addition to the motive of hedging against foreign exchange exposure. That is, differences between MNEs in terms of intra-regional diversification, strategic orientation, and the accessibility to capital markets as well as the hedging motive affect the use of foreign debt.
초록
Abstract
Purpose – 2013 to 2014 was a transitional situation in which China's Smartphone industry was fluctuating. So in this paper, we will look at the strategies and achievements of Xiaomi, a company that has emerged in this situation and topped the market share. In particular, the purpose of this paper is to analyze why Xiaomi, which is considered a copycat, was able to succeed in the smartphone market four years after entering the market and analyze its strategy. Research design, and methodology – Various secondary data are to be used for this study. Using various newspaper articles as well as corporate reports, the company analyzes the transitional situation from 2013 to 2014 and the competitors together. Through these analyses, Xiaomi's strengths are selected objectively and analyzed to identify the factors that made Xiaomi successful. Results – After China's transitional shift in 2014, Xiaomi brought about a 152.3 percent share change over the previous year. In addition, it surpassed Samsung Electronics, which has been the industry`s No. 1 player, in 2014, and achieved the No. 1 ranking with a 16 percent share. Xiaomi Mi4's phone had a strong point of maintaining low price while being loaded with high performance. Conclusions – Xiaomi's success is because its price and performance was excellent. Xiaomi's Mi4's specifications were not far behind its competitors', but it was very cheap compared to its competitors' prices. They also valued software and used talent-oriented human resource strategies. Plus, it created the ‘Mifan’ culture successfully and benchmarked the strengths of its competitors smartly.
초록
Abstract
Purpose – From establishing China-Japan diplomatic relations in 1972, the relations between two states has improved a lot, from which makes the government and the people reap much benefit. Owing to this background, the purpose of this study is to analyze the impact of exchange rate volatility of RMB on China's foreign direct investment to Japan. Research design, data and methodology – The quarterly time series data from 2003 to 2016 will be employed to conduct an empirical analysis under the vector error correction model. Meanwhile, a menu of estimated methods such the Johansen co-integration test and the Granger Causality test will also used to explore the impact of exchange rate volatility of RMB on China's foreign direct investment to Japan. Results – The empirical analysis results exhibit that the real exchange rate has a positive effect on China's foreign direct investment to Japan in the long run. Conversely, the real exchange rate volatility of RMB, the trade openness and the real GDP have a negative effect on China's foreign direct investment to Japan in the long run. However, in the short run, the China’s foreign direct investment to Japan, the real exchange rate, the trade openness and the real GDP in period have a negative effect on China’s foreign direct investment to Japan in period. Oppositely, the real exchange rate volatility of RMB in period has a positive effect on China’s foreign direct investment to Japan in period. Conclusions – From the empirical evidences this paper provided, it can be concluded that, in the long run, an increase in the exchange rate volatility of RMB can result in a decrease in the China's foreign direct investment to Japan. However, in the short run, an increase in the exchange rate volatility of RMB can lead to an increase in the China's foreign direct investment to Japan. Therefore, the China’s government should have a best control of the real exchange rate volatility of RMB so as to improve China's foreign direct investment to Japan.
초록
Abstract
Purpose - investigate the major determinants of consumer decision making for smartphone’s consumers in a developing country in Africa especially in Gabon. Analysis of Perceived Quality, Perceived Price, Perceived Risk, Brand Image, Perceived Value, and Purchase Intention. Research design, data, and methodology - In order to proceed the empirical research, online survey was done via email and social media network and data was collected from 289 random respondent. Therefore, to assess the reliability, the validity and test hypothesis Statistical Package for Social Sciences (SPSS) version 21 was used. Results - After data collection and analysis, results have proved that brand image, perceived price does influence perceived quality, and perceived quality negatively influence perceived risk. The results also shows perceived risk along with brand image, perceived price and quality could not influence perceived value. The findings also indicate that perceived value slightly influence purchase intentions. Conclusions - The results of the study show that it is essential to develop an understanding of value in the purchasing process. This study should also provide a glimpse to both marketers and manufacturers about consumers’ perceptions towards smartphones.
