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Vol.7 No.3

Rui Donggen ; ; Lee Chun Su pp.1-11 https://doi.org/10.20498/eajbe.2019.7.3.1
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Abstract

Purposes – This study discusses various aspects of familiarity with the sea and how familiarity with the sea is perceived. This study also summarizes the literature on the factors of previous researches that affect the formation or decision of national image. Research design and methodology – Sea familiarity index was derived from the results of recognition of free association with the sea, friendliness with the sea, association of the sea with life, interest to the sea, Korea's representative marine regions, and sea related emotionalism. The familiarity with the sea (ocean) perceived by foreign visitors or foreigners in the future will be helpful in deriving a comparative research. Results – This study has identified the marine tourism resources, marine ecology, and the cognitive and emotional situations consumers feel that should be developed practically. If a continuous time series research is conducted in the future through these, it will be a chance to provide a basis for consumers' dynamic awareness. Conclusions – Through this study, it is pointed out that the research utilizing the sea and ocean to form national image highly suggested an opportunity to add and utilize new variables academically. This study on the perspective of the formation of national image suggests a new approach to add and utilize new variables to future research using the sea and ocean.

Elena Nikolaevna Vyborova(economic sciences, professor Russia, Kazan, Tatarstan) pp.13-48 https://doi.org/10.20498/eajbe.2019.7.3.13
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Abstract

Purpose - to analyses the monetary indicators and the key macroeconomic indicators and to assess the effectiveness of state regulation on its basis. The analysis of monetary aggregates of Russian Federation, CIS, the countries of leading countries of North-East Asia at the present stage of development. Research design, data, methodology - the volume of data on Russia was analyzed from the 1995 to the 2018. The data from the 1950 to the 2019 were estimated on China . The data from the 1980 to the 2018 were estimated on Japan . On South Korea - since the 1960 to the 2018. On Republic of Belarus - since the 2003 to the 2018. On Tajikistan – from the 2008 to 2017. On Kazakhstan – from the 1994 to the 2018 . On Kyrgyzstan - from the 2002 to the 2018. On Armenia - from the 2003 to the 2018. Results – Hypothesis 1: In Russian Federation the monetary stock has a stable tendency to grow. The volume of money stock of Russia and the analyzed countries is much determined by external debt, GDP, the export, the import, and the international reserves. Hypothesis 2: The growth of money supply does not always give a positive effect in the development of the country, as well as a significant increase in the amount of money stock does not always lead to negative consequences. The monetary stock should be commensurate with the macroeconomic indicators of the state.

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Purpose – This study shows that which country has more competitiveness in aerospace industry. The reason why author choose aerospace industry for research is aerospace industry is one of major business in every countries in the world instead of infant industry. Research design, data, methodology – In order to research this topic, there are 3 tools to analyze competitiveness in aerospace industry. To achieve analysis of competitiveness between USA and England, UN comtrade program which provides huge database including time serial data. the major tool to research this paper are through revealed comparative advantage index(RCA), trade specialization index(TSI) including market share. Results – Final research results provide absolute expressive data that USA aerospace industry has overwhelmingly comparative advantage as well as competitiveness. all of TSI are over zero(0) which means that from 2000 to 2018, USA aerospace industry is export specialization as USA aerospace industry has comparative advantage against England aerospace industry. All of TSI in USA are approaching to figure +1 as export specialization except 2010. Conclusion – All of TSI in USA are approaching to figure +1 as export specialization except 2010. when we review above RCA value, we can have absolutely strong confidence that USA aerospace industry has overwhelmingly comparative advantage against that of the British aerospace industry. Even though RCA value in 2000 is 6.313, however, when time goes by and they are 8.997 in 2005, 8.007 in 2010 and 8.389 in 2015 respectively and RCA value is slightly goes down as figure 7 in 2018. we review above market share analysis data, USA has overpoweringly superior competitive power against British aerospace industry.

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Purpose – In this research, we look over and investigate associations between shopping items and the demographics of foreign tourists in South Korea. The related seven varables are gender, age, occupations, country of residence, visit month, visit purpose and trip type. In addition, we can graph twenty-one shopping items in association with the demographics of foreign tourists by computing their dissimilarity or similarity on two dimension planes granting that the associaition exists between the underlying variables. Research design, data, and methodology – This research is performed by Ministry of Culture and Tourism in 2017 and investigated 13,200 foreign tourists from 20 countries. For analyzing the detailed relationships between between shopping items and the demographics of foreign tourists, we utilize both independent test and correspondence analysis as key statistical techniues. Results – The findings show that shopping items which foreign tourists purchase are closely associated with the three different demographics variables – country of residence, tour type and visit purpose by monitoring significant p-value of chi-squared statistic. Conclusions - This study suggests Ministry of Culture, Sports and Tourism must explore ways toward tourism infrastructure such as global marketing, municipality strategy for attracting foreign tourists, development of diverse shopping items and services and so on

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Purpose – In this study, it investigates the relationship among brand asset, customer satisfaction, brand trust, and brand loyalty related to golf products. Research design and methodology – The study was conducted with 500 customers from five indoor and outdoor golf training centers located in Seoul, South Korea. The method of tabulation was developed using a non-probability convenience sampling and the questionnaire was administered through self-administration. The survey was conducted on-site between July 2018 and August 2018 by four trained researchers, including the researchers. Five indoor golf training centers in Seoul were randomly selected, and a total of 500 samples were collected by radio at each training site. Of the 500 questionnaires collected, 449 were utilized once incomplete questionnaires were removed from the sample. Results – This study was as follows. First, brand asset was a significant predictor of customer satisfaction. Second, customer satisfaction was a significant predictor of brand asset. Third, customer satisfaction was a significant predictor of brand loyalty. Fourth, brand trust was a significant predictor of brand loyalty. Fifth, brand asset was a significant predictor of brand trust. Finally, brand trust was a significant predictor of brand loyalty. Conclusions – First, the results showed that brand assets had a significant impact on customer satisfaction. Second, customer satisfaction was shown to have a significant effect on brand trust. Third, customer satisfaction had a significant effect on brand loyalty

East Asian Journal of Business Economics