- Apply for Authority
- P-ISSN1738-3110
- E-ISSN2093-7717
- SCOPUS
ISSN : 1738-3110
Conceptual Framework of Reverse Retail Internationalization: From the Perspective of Retail Innovation and Retail Format
Mukoyama, Masao
- Downloaded
- Viewed
Abstract
Purpose - The purpose of this study is to establish an conceptual framework to explain the mechanism of internationalization behavior being used by recently established retailer in emerging countries. Research design, data, and methodology - The existing research on retail internationalization has focused on global retailers located in advanced countries which have expanded their business to emerging countries. That is, "internationalization from top to bottom". However, recent years have seen a reversal in this trend, resulting in the emergence of "internationalization from bottom to top" by retailers based in emerging economies. In order to explore this reversal, this study attempts to develop an conceptual framework based on the theories of "innovation" and "retail format". Results - This study found an conceptual framework which was adopted both a concept of "formula" derived from the theory of retail format and a concept of "production and process innovation" derived from the theory of innovation as a core concept. Conclusions - The conceptual framework provided an understanding of how retailers in emerging countries have gained a competitive advantage over retail companies based in countries with advanced economies. It suggested that innovation that gave these companies a competitive edge was caused by competitive interaction which allowed them to expand to oversea markets.
- keywords
- Retail Internationalization, Reversion Innovation, Retail Competition, Retail Innovation, Retail Format
Reference
Alexander, N. (1990). Retailers and international markets: motives for expansion. International Marketing Review, 7(4), 75-85.
Alexander, N., & Quinn, B. (2002). International retail divestment. International Journal of Retail & Distribution Management, 30(2), 112-125.
Burt, S. (1993). Temporal trends in the internationalization of British retailing. The International Review of Retail, Distribution and Consumer Research, 3(4), 391-410.
Burt, S., Mellahi, K., Jackson, T. P., & Sparks, L. (2002). Retail internationalization and retail failure: issues from the case of Marks and Spencer. The International Review of Retail, Distribution and Consumer Research, 12(2), 191-219.
Burt, S., Dawson, J., & Sparks, L. (2003). Failure in international retailing: research propositions. The International Review of Retail, Distribution and Consumer Research, 13(4), 355-373.
Caims, P., Quinn, B., Alexander, N., & Doherty, A. M. (2010). The role of leadership in international retail divestment. European Business Review, 22(1), 25-42.
Carrefour (2013). 2013 Annual report and responsible commitment report. Retrieved October 17, 2014, from http://www.carrefour.com/sites/default/files/RA_ VGB_OK_BD_0.pdf
Cencosud, S. A. (2013). Annual report 2013. Retrieved October 17, 2014, from http://s2.q4cdn.com/ 740885614/files/doc_financials/2013/annual/annual_report.pdf.
Chesrough, M. (2003). Open innovation. Boston: Harvard business press.
Choi, S. C. (2006). Illusion of first mover advantage and dilemma of adjustment strategy: a case study on Carrefour’s withdrawal from Japan. Proceedings of the 4th Society of Asian Retailing and Distribution (SARD) Workshop (pp.1-20). Kobe, Japan.
Chuang, M., Donegan, J., Ganon, M., & Wei, K. (2001). Walmart and Carrefour experiences in China: resolving the structural paradox. Cross Cultural Management, 18(4), 443-463.
Coe, N. M., & Hess, M. (2005). The internationalization of retailing: implications for supply network restructuring in East Asia and Eastern Europe. Journal of Economic Geography, 5(4), 449-473.
Coe, N. M., & Lee, Yong-Sook (2006). The strategic localization of transnational retailers: the case of Samsung-Tesco in South Korea. Economic Geography, 82(1), 61-88.
Dairy Farm (2013). Annual report 2013. Retrieved October 17, 2014, from http://www.dairyfarmgroup.com/ DairyFarm/media/Dairy-Farm/Investors/Financial-Reports/ar2013.pdf.
Dawson, J. (1993). The Internationalization of Retailing. In R. D. F. Bromley & D. J. Thomas (eds.), Retail Change. London: UCL Press.
Dawson, J., & Mukoyama, M. O. (2013). Global strategies in retailing: Asian and European experiences. London: Routledge.
Deloitte (2009). Global power of retailing 2009. Retrieved October 17, 2014, from https://public.deloitte.com/ media/ 0460/2009GlobalPowersofRetail_FINAL2.pdf.
Deloitte (2014). Global power of retailing 2014. Retrieved October 17, 2014, from http://www2.deloitte.com/ content/dam/Deloitte/ao/Documents/consumer-business/Global%20Powers%20of%20Retailing%202014_Retail%20Beyonds%20begins.pdf.
Etgar, M., & Rachman-Moore, D. (2007). Determinant factors of failures of international retailers in foreign markets. The International Review of Retail, Distribution and Consumer Research, 17(1), 79-100.
Falabella (2013). Annual report 2013. Retrieved October 17, 2014, from http://www.falabella.com/static/static Content/content/minisitios/Inversionistas/memoriaWeb/2013/EN_falabella/documentos/Reporte_Falabella_2013.pdf.
Ferrier, W. J. (2001). Navigating the competitive landscape: the drivers and consequences of competitive aggressiveness. Academy of Management Journal, 44(4), 858-877.
Govindarajan, V., Trimble, C., & Nooyi, I. K. (2012). Reverse innovation: create far from home, win everywhere. Boston: Harvard business school press.
Halepete, J., Lyer, K. V. S., & Park, S. C. (2008). Wal-Mart in India: a success or failure?. International Journal of Retail & Distribution Management, 36(9), 701-713.
Hyaek, F. A. (1945). The use of knowledge in society. The American Economic Review, 35(4), 519-530.
Ishihara, T. M. (2000). Restructuring within commercial organization. Tokyo: Chikura Publishing.
Ishii, J. Z. (2009). Seeking for theoretical new horizons on retail business models studies. In Ishii, J. Z., & Mukoyama, M. O. Retailers innovation and business model development. Tokyo: Chuokeizai-sha.
Kaliappan, S. R., Alavi, R., Abdullah, K., & Zakaullah, M. A. (2009). Spillover effects of foreign hypermarkets on domestic suppliers in Malaysia. International Journal of Retail & Distribution Management, 37(3), 226-249.
Katila, R., & Gautam, A. (2002). Something old, something new: a longitudinal study of search behavior and new product introduction. Academy of Management Journal, 45(6), 1183-1194.
Kawabata, M. O. (1999). Illusion theory of Asian Market. Tokyo: Shinhyoron Publishing.
Laulajainen, R. (1991). Two retailer go global - the geographical dimension. The International Review of Retail, Distribution and Consumer Research, 1(5), 607-626.
March, J. G. (1991). Exploration and exploitation in organizational learning. Organization Science, 2(1), 71-87.
Mukoyama, M. O. (1996). Pure global landing. Tokyo: Chikura Publishing.
Mukoyama, M. O. (2009). Development of retail internationalization and new analytical perspective. In Mukoyama, M. O., & Choi, S. C. International development of retailers. Tokyo: Chuokeizaisha.
Mukoyama, M. O., & Choi, S. C. (2009). New issue of the retail internationalization. In Mukoyama, M. O., & Choi, S. C. International development of retailers. Tokyo: Chuokeizaisha.
Numagami, T., Asaba, S., Shintaku, J. J. R., & Hisanaga, A. K. (1992). Reinterpretation of competitive behavior in the electronic calculator industry. Organizational Science, 26(2), 65-79.
Palmer, M. (2004). International retail restructuring and divestment: the experience of Tesco. Journal of Marketing Management, 20(10), 1075-1105.
Porter, M. E. (1980). Competitive strategy. New York: The Free Press.
Porter, M. E. (1981). The Contributions of industrial organization to strategic management. Academy of Management Review, 6(4), 609-620.
Roberts, G. H. (2005). Auchan’s entry into Russia: prospects and research implications. International Journal of Retail & Distribution Management, 33(1), 49-68.
Rocha, A., & Dib, L. A. (2002). The entry of Wal-Mart in Brazil and the competitive responses of multinational and domestic firms. International Journal of Retail & Distribution Management, 30(1), 61-73.
Sakakibara, K. N. (2005). Monetization of innovation. Tokyo: Yuhikaku.
Sampson, R. C. (2007). R&D alliances and firm performance: the impact of technological diversity and alliance organization on innovation. Academy of Management Journal, 50(2), 364-386.
Schumpeter, J. A. (1934). The theory of economic development: an inquiry into profits, capital, credit, interest, and the business cycle. New Brunswick (U.S.A.) and London (U.K.): Transaction Publishers.
Swoboda, B., Zentes, J., & Elsner, S. (2009). Internationalization of retail firms: state of the art after 20 years of research. Journal of Research and Management, 5(2), 105-126.
Takashima, K. S. (2007). Reanalysis of retailers’ innovation. Distribution and Marketing Research, 9(3), 29-40.
Tesco (2013). Tesco PLC annual report and financial statements 2013. Retrieved October 17, 2014, from https://files.the-group.net/library/tesco/annualreport2013/pdfs/tesco_annual_report_2013.pdf.
Treadgold, A. D., & Davies, R. L. (1988). The internationalization of retailing. Harlow: Longman.
Walmart (2013). Annual report 2013. Retrieved October 17, 2014, from http://c46b2bcc0db5865f5a76-91c2ff8 eba65983a1c33d367b8503d02.r78.cf2.rackcdn.com/88/2d/4fdf67184a359fdef07b1c3f4732/2013-annual-report-for-walmart-stores-inc_130221024708579502.pdf.
Williams, D. E. (1992). Retailer internationalization: an empirical inquiry. European Journal of Marketing, 26(8/9), 8-24.
Utterback, J. M, & Abernathy, M. J. (1975). A dynamic model of process and product innovation. OMEGA the International Journal of Management Science, 3(6), 639-656.
Wrigley, N., & Currah, A. (2003). The stresses of retail internationalization: lessons from Royal Ahold’s experience in Latin America. The International Review of Retail, Distribution and Consumer Research, 13(3), 221-243.
Yamashita, Y. K. (2001). The dynamics of commercial accumulation – case studies from Akihabara. Business Review, 49(2), 94-99.
Yahagi, T. Y. (2007). Retail Internationalization Process. Tokyo: Yuhikaku.
Yokoyama, N. M. (2010). Innovative competition between large-sized and small/medium-sized retailers in local markets. Japan Marketing Journal, 29(4), 55-70.
- Downloaded
- Viewed
- 0KCI Citations
- 0WOS Citations