- 권한신청
- P-ISSN1738-3110
- E-ISSN2093-7717
- SCOPUS, ESCI
The Entry Modes Strategy in FDI: Expansion of Korean Retailers into China and Indonesia
The Entry Modes Strategy in FDI: Expansion of Korean Retailers into China and Indonesia
Kim, So-Hyung (Baekseok University)
Abstract
Purpose - This study aims to explore the success of Lotte Mart in the global market, as well as examining the factors related to its entry methods. Research design, data, and methodology - This study analyzed the differences between Lotte Mart and E-mart in terms of their market entry methods, based on references and secondary data. This study is based on qualitative research that analyzes actual cases. Based on the results, this study analyzed and discussed actual cases based on references and secondary data, including newspaper interviews on Lotte Mart. Results - Lotte Mart succeeded in adapting to local markets it did this by ensuring the use of both mergers and acquisitions (M&As) and greenfield methods. In contrast, E-mart utilized only greenfield methods. Conclusions - The findings of this study may not be generalized to all industries, as only Lotte Mart was examined using the case analysis method. Therefore, the successful market entry modes of various companies should be explored in terms of FDI.
- keywords
- Foreign Direct Investment (FDI), M&, A, Greenfield Method
참고문헌
Aw, T. Y., & Tang, T. C. (2010). The Determinants of Inward Foreign Direct Investment: The Case of Malaysia. International Journal of Business and Society, 11(1), 59-76.
Bandick, R., & Hansson, P. (2009). Inward FDI and Demand for Skills in Manufacturing Firms in Sweden. Review World Economy, 145(1), 111-131.
Barkema, H., & Vermeulen, F. (1998). International expansion through start-up or acquisition: a learning perspective. Academy of Management Journal, 41, 7-16.
Buckley, P. J., & Casson, M . C. (1976). The Future of the multinational Enterprise. London: Homes & Meier Publishing.
Caves R., & Mehra, S. (1986). Entry of Foreign Multinationals into U.S. Manufacturing Industries, Competition in Global Industries, Harvard Business School Press: Boston, MA, 448-481.
Caves, R. E. (1971). International Corporations: The Industrial Economies of Foreign Investment. Economica.
Cheng, Y. M. (2006). Determinants of FDI Mode Choice:Acquisition Brownfield, and Greenfield Entry in Foreign Markets. Canadian Journal of Administrative Sciences, 23(3), 202-220.
Cho K. R., & Radmanabhan, R. (1995). Acquisition versus New Venture: The Choice of Foreign Establishment Mode by Japanese Firms. Journal of International business Studies, 1(3), 255-285.
Dunning, J. (1993). Multinational Enterprises and The Global Economy. Wakingham. UK: Addison-Wesley.
Dunning, J. H. (1977). Trade, Location of Economic Activity and the MN E: A Search for and Ecletic Approach in Bertil Ohlin, Per Ove Hessel born and Per Magnus Wijkman(eds.). The International Allocation of Economic Activity, London: Macmillan.
Dunning, J. H. (2000). The Eclectic Paradigm as An Envelope for Economic and Business Theories of MNE Activity. International Business Review, 9(2), 163-190.
Dunning, J. H. (2001).The Eclectic (OLI) Paradigm of International Production: Past, Present and Future. International Journal of the Economics of Business, 8(2), 173-190.
Dunning, J. H. (2003). The Role of Foreign Direct Investment is Upgrading China's Competitiveness. Journal of International Business and Economy, 4(1), 1-13.
E-daily News (2012). Lotte Mart, Opening '100th' Store in China five years after entry into China, E-daily News, 28. September, Seoul, Korea.
Gargan, E. A. (2008). Last Laugh for the Philippines; Onetime Joke Economy Avoids Much of Asia's Turmoil, New York Times.
Griffith, D. A., Cavusgil, S. T., & Xu, S. (2008). Emerging Themes in International Business Research. Journal of International Business Studies, 39(7), 1220-1235.
Hennert, J. F., & Keith D. B. (2007). Boundaries of the Firm:Insights from International Entry Mode Research. Journal of Management, 33(3), 395-425.
Hennart, J. F., & Park, Y. R. (1993). Greenfield vs. Acquisition:The Strategy of Japanese investment in the United States. Management Science, 39(9), 1054-1070.
Hymer, S. (1960). The International Operation of National Firms:A Study of Direct Foreign Investment. MIT Press, Cambridge, USA
Indonesian Korean News (2012). An interview with Yoon Joo-Kyung, The Subsidiary Director of Lotte Mart in Indonesia, Indonesian Korean News, 11. December, Jakarta, Indonesia
Jaheer, S. (1995). Overcoming the Liabilities of Foreignness. Academy of Management Journal, 38, 341-363.
Kim, Dong-Yun, Moon, Mi-Jin & Lee, Sang-Youn. (2013). A Study on the Retailer`s Global Expansion Strategy and Supply Chain Management: Focus on the Metro Group. Journal of Distribution Science, 11(12), 25-37.
Kim, Gyeong-Cho Kim. (2013). A Study on the Effects of Super-Supermarket Service Quality on Satisfaction in Store Selection. Journal of Industrial Distribution &Business, 4(2), 41-49.
Kogut, B., & Singh, H. (1998). The Effect of National Culture on The Choice of Entry Mode. Journal of International Business Studies, 19, 414-432.
Qi, L. (2007). The Relationship between Growth, Total Investment and Inward FDI: Evidence from Time Series Data. International Review of Applied Economics, 21(1), 119-133.
Rugman, A. M. (1981). Inside the Multinationals: The Economics of Internal Markets. Columbia University Press: New York.
Seoul Economy (2014). Lotte Mart's March 'Global Management Strength through Aggressive Overseas Expansion, Seoul Economy, 29. April, Seoul, Korea.
The CEO Score Daily (2014). Sustaining Lotte or Withdrawing E-mart … the real winner? The CEO Score Daily, March, Seoul, Korea.
Yoo, Seung-Ho. (2013). Overseas Sales Exceed 3trillion Won. The Korea Economic Daily, 13 January, Seoul, Korea.
- 다운로드 수
- 조회수
- 0KCI 피인용수
- 0WOS 피인용수