A Study on the Impact of China's Agricultural Poverty Alleviation Labels on Consumer Purchase Intentions in the Context of Live E-commerce
The Journal of Distribution Science / The Journal of Distribution Science, (P)1738-3110; (E)2093-7717
2024, v.22 no.3, pp.11-19
https://doi.org/10.15722/JDS.22.03.202403.11
Shuangyang YU
(International College, Krirk University)
Han-Hsing YU
(International College, Krirk University)
YU,
S., &
YU,
H.
(2024). A Study on the Impact of China's Agricultural Poverty Alleviation Labels on Consumer Purchase Intentions in the Context of Live E-commerce. The Journal of Distribution Science, 22(3), 11-19, https://doi.org/10.15722/JDS.22.03.202403.11