Unveiling the Power of Private Label Charm in Distribution: How Cues Shape Korean and Chinese Consumers' Consumption Value and Repurchase Intentions

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ISSN : 1738-3110

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The Journal of Distribution Science(JDS) / The Journal of Distribution Science, (P)1738-3110; (E)2093-7717

2024, v.22 no.8, pp.87-98

Hao-Yue BAI
Jung-Hee KIM

BAI, H., & KIM, J. (2024). . The Journal of Distribution Science(JDS), 22(8), 87-98, https://doi.org/10.15722/JDS.22.08.202408.87

Abstract