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A Study on Sale revitalization Video Phone Market - The Case of Seoul City -

The Journal of Distribution Science / The Journal of Distribution Science, (P)1738-3110; (E)2093-7717
2009, v.7 no.1, pp.35-53
https://doi.org/https://doi.org/10.15722/jds.7.1.200903.35
Kim, Dae-youn
Lee, Sang-youn
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Abstract

Sees the market where home appliance and network equipment, the communication service enterprises are new recently the home network market of the most which has an interest in the home network is being activated the newly-built high-class apartment in the center. The company building leads because not being option of the case last customer of newly-built market and must do a business . marketing. So newly-built market the demand grasp which is individual leads sale activation with difficult and that to creates a benefit there is a limit judges and axis market in the object hereafter demand at even the popular house the function to prepare in being magnified is simple and there is a possibility of saying that a more effort is demanded in supply style video phone market opening up where the price is cheap. Saw with like this reason from, analyzes the concept and a market trend of the video phone, grasps distribution channel forms and A/S handling systems and there is the goal finds the video phone sale revitalization plan which is suitable in all market.

keywords
홈 네트워크, 홈오토메이션기기, 기축시장, 신축시장, 비디오폰, 비디오폰A/S, 판매활성화

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The Journal of Distribution Science