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The Effects of Motivational Factors on the Intention to Contribute Knowledge to Online Communities

Journal of the Korean Society for Library and Information Science / Journal of the Korean Society for Library and Information Science, (P)1225-598X; (E)2982-6292
2009, v.43 no.3, pp.297-312
https://doi.org/10.4275/KSLIS.2009.43.3.297

Abstract

This study examined the intrinsic and extrinsic motivational factors affecting the intention to contribute knowledge to online communities. It examined enjoyment, knowledge self-efficacy, and commitment as the intrinsic motivational factors, and anticipated reciprocity, image, and subjective norm as the extrinsic motivational factors. The results showed that intrinsic motivational factors, enjoyment and knowledge self-efficacy were found to have significant influences on attitudes towards knowledge contribution to online communities, but commitment was not. Of the extrinsic motivational factors, anticipated reciprocity was found to have a significant influence on attitudes toward knowledge contribution to online communities, but image and subjective norm were not.

keywords
온라인 커뮤니티, 지식기여, 내재적 동기, 외재적 동기, Online Community, Knowledge Contribution, Intrinsic Motivation, Extrinsic Motivation, Online Community, Knowledge Contribution, Intrinsic Motivation, Extrinsic Motivation

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Journal of the Korean Society for Library and Information Science