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Journal of the Korean Society for Library and Information Science

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Vol.51 No.2
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A Study of Student Search Behavior in an Academic Library: Using Theory of Planned Behavior

Journal of the Korean Society for Library and Information Science / Journal of the Korean Society for Library and Information Science, (P)1225-598X; (E)2982-6292
2017, v.51 no.2, pp.157-178
https://doi.org/10.4275/KSLIS.2017.51.2.157

(2017). A Study of Student Search Behavior in an Academic Library: Using Theory of Planned Behavior. Journal of the Korean Society for Library and Information Science, 51(2), 157-178, https://doi.org/10.4275/KSLIS.2017.51.2.157
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Abstract

The objective of this study is to investigate college student search behavior in an academic library. The theory of planned behavior was applied for identifying relationship among variables on search behavior. Data were collected in an university. For data analysis, ANOVA, factor analysis, regression analysis, cluster analysis were used. The result shows: the theory of planned behavior can be used for finding search intention in an academic library. Student major and library use frequency are different statistically in attitudes, perceived behavioral control, behavioral intention. Student characteristics are divided into four types: conservative, independent, friendship, fashion. Friendship type of students influences search behavior. From cluster analysis, the cluster included friendship and independent types of students and students who have high frequency of library use has more active intention for search in academic library.

keywords
탐색행동, 계획된 행동이론, 요인분석, 군집분석, 회기분석, 대학도서관, Search Behavior, Theory of Planned Behavior, Factor Analysis, Cluster Analysis, Regression Analysis, Academic Library

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