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The Moderation Effect of Cultural Self-construal on a Social Comparison and Happiness

Korean Psychological Journal of Culture and Social Issues / Korean Psychological Journal of Culture and Social Issues, (P)1229-0661; (E)1229-0661
2013, v.19 no.4, pp.577-597



Abstract

It has been known that it shows the negative correlation between social comparison and happiness. Nevertheless, the correlation depends on self-concept and motivation of comparison which a person take. Current study examined the effect of cultural self-concept (interdependent self, subjective-objective self) on social comparison and happiness (subjective well-being and psychological well-being), Total 2000 among 30-69 years old respondents participated in this survey. We found that, first, people with high interdependent self feel less happiness as they take more social comparison, but the people with low interdependent self do not show the relational pattern. Second, people with objective self show the negative correlation with happiness and social comparison, but there is no correlation with happiness and social comparison among people with subjective self. The implication for study were discussed.

keywords
사회비교, 행복, 문화적 자기관, 주체성 자기, 대상성 자기, social comparison, happiness, cultural self, subjective self, objective self

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