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  • 한국과학기술정보연구원(KISTI) 서울분원 대회의실(별관 3층)
  • 2024년 07월 03일(수) 13:30
 

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  • P-ISSN1229-0653
  • KCI

문화점화가 자기평가에 미치는 영향

Influence of Culture Priming on Self-Rating

한국심리학회지: 사회 및 성격 / Korean Journal of Social and Personality Psychology, (P)1229-0653;
2008, v.22 no.1, pp.177-194
https://doi.org/10.21193/kjspp.2008.22.1.010
김정식 (광운대학교)
이성수 (선문대학교)
송유진 (한양대학교)

초록

자기평가와 문화의 관련성에 대한 기존연구는 국가 간 비교나 개인수준의 문화차를 측정하여 고정적 문화특성에 주목을 한데 비해, 본 연구는 한국과 미국에서 실시한 두 개의 실험에서 단어재인과제를 통해 점화된 문화 조건 사이에서 자기평가가 다르게 나타나는지를 검증하였다. 실험 1은 자기보고방식에 의해 자기평가를 측정하였으며 실험 2는 인지적 과제를 주고 수행점수와 예상점수를 측정하여 자기평가를 측정하였다. 분석 결과 고정적 문화특성 뿐만 아니라 가변적 문화특성에 따라서도 자기평가가 다르게 나타남을 확인하였다. 본 연구의 결과는 문화의 역동적 구성이론을 지지하며 점화를 통해 도입된 상황적인 문화가 개인들의 행동에 영향을 줄 수 있는가 하는 문제에 대한 논의를 제공하였다.

keywords
Culture Priming, Self-Rating, Self-Enhancement, Self-Effacement, 문화점화, 자기평가, 비교문화, 자기고양편향

Abstract

Whereas previous studies on self-rating had focused on culture as a static trait, the present study investigated through two experiments conducted in the U.S. and Korea if the self-rating would differ between two culture priming conditions. Experiment 1 measured the self-rating through a self-report method, whereas Experiment 2 measured the self-rating through the participants' performance in an analytic reasoning task. The results of analyses demonstrated that the self-rating varied on primed cultural situations. The results support the Dynamic Constructivist Theory of culture and provide the discussions for the question that situationally prime culture is as influential as the criteria culture on individuals' behaviors.

keywords
Culture Priming, Self-Rating, Self-Enhancement, Self-Effacement, 문화점화, 자기평가, 비교문화, 자기고양편향

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한국심리학회지: 사회 및 성격