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Individual Levels of Collectivism and Reactions to Suppression of Collectivistic Symbols

Korean Journal of Social and Personality Psychology / Korean Journal of Social and Personality Psychology, (P)1229-0653;
2007, v.21 no.4, pp.105-116
https://doi.org/10.21193/kjspp.2007.21.4.006
(Duke Univ.)

Abstract

The present study examined whether reactions to suppression of a collectivistic symbol varies across individuals with different chronic levels of collectivism. Participants in the suppression condition were instructed to actively avoid thinking about the Korean national flag. The cognition pattern of individuals with a strong collectivistic identity became less collectivistic in reaction to the flag suppression instruction. In contrast, those with a relatively weak collectivistic self-view showed accentuated collectivistic tendencies in the suppression condition. The desire to maintain an optimal level of separateness and belongingness (Brewer, 1991) seems to evoke different reactions between high/low collectivistic individuals to suppressions of cultural symbols.

keywords
Collectivism, Suppression, Individual difference, 집합주의, 사고 억제, 개인차, Collectivism, Suppression, Individual difference

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Korean Journal of Social and Personality Psychology