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The Korean Journal of Health Psychology

The role of Reinforcement Sensitivity in the relationship between narcissistic personality and SNS addiction proneness in women

The Korean Journal of Health Psychology / The Korean Journal of Health Psychology, (P)1229-070X; (E)2713-9581
2019, v.24 no.2, pp.487-509
https://doi.org/10.17315/kjhp.2019.24.2.011


Abstract

The objective of this study was to understand the path of narcissistic personality toward SNS addiction proneness in women. The study intended to test the hypotheses that narcissistic personality would lead to the abuse of SNS through reward-seeking behavioral activation system(BAS), and that the indirect effect via BAS can depend on the level of behavioral inhibition system(BIS) to avoid punishment. In order to measure the variables, Pathological Narcissism Inventory(PNI), Sensitivity to Punishment and Sensitivity to Reward Questionnaire(SPSRQ), and SNS Addictive Tendency scale were administered to 292 women cyber university students. To verify the hypotheses, Process Macro 2.16(Hayes, 2013) was used to analyze in three steps: mediation effect, moderation effect, and moderated mediation effect according to Preacher, Rucker & Hayes(2007). The results were as follows: First, BAS was found to mediate partially the relationship between pathological narcissism and SNS addiction proneness. Second, moderation effect of BIS on the relationship between BAS and SNS addiction proneness was observed. Third, BIS also moderated the mediation effect of pathological narcissism on SNS addiction proneness via BAS. Narcissism leads to SNS addiction through BAS and the intensity of the indirect effect via BAS increases with increasing BIS level. This finding suggests that narcissistic people are more likely to develop symptoms of SNS addiction when both BAS and BIS levels are high. Finally, the implications and limitations on this study as well as the suggestions for further research were discussed based on the results.

keywords
병리적 자기애, SNS 중독 경향성, BAS/BIS, 강화 민감성, 조건부 간접효과, Narcissistic personality, SNS addiction proneness, Reinforcement Sensitivity, BIS/BAS, Conditional indirect effect

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