Abstract

It was insisted that there were many common threads among the various addictive behaviors and the addictive behavior were explained more fully by the self-regulating moral behavior models than by the biomedical models. Social-Behavioral-Cognitive-Moral Model(Orford, 2001), Planned Behavior Model(Ajzen, 1985, 1991) and it's Alternative Model(Kim), Health Action Process Model(Schwarzer, 2000), and Transtheoretical Stage Model(Prochaska, DiClemente, & Norcross, 1992) were proposed in order to explain and predict the outcomes and processes of addictive behavior. Proposed models were compared and criticized in terms of the testability, generality-specificity, or focus of the convenience. Finally, the generic definition of addiction and directions of the constructive self-regulation of addictive behaviors were suggested.