Alcohol Expectancy on the effects of alcohol may predict alcohol use in Alcohol expectancy theory. Consistent with the dual-process approach on cognition, alcohol expectancy may influence behavior in two ways. The fast associative impulsive system is characterized by unconscious and automatic processing, whereas the slower reflective systems are characterized by controlled processes related conscious deliberations, emotion regulation, and expected outcomes. Persistent, repetitive experience with alcohol establishes and strengthens associations between the behavior and its outcomes or between a behavior and the cues. Finally, Thoughts on alcohol use are activated by specific cues through repetitive experiences with alcohol. In other words, impulsive systems rather than reflective systems may frequently guide behaviors. In addictional research, addictive behavior is thought to result in the imbalance of two systems. A variety of measures used in the evaluation of implicit impulsive system is exist But measurement of false memory using DRM paradigm(Deese, 1959; Roediger & McDermott, 1995) is not used. The current aim of this study is to develop alcohol-related DRM word lists used in the measurement of implicit alcohol expectancy. The DRM word lists is to consist of alcohol-related 5 positive word lists, alcohol-related 5 negative lists, and 5 neutral word lists. Then, experiments are administrated to college students. It was found that the primacy effect and the regency effect was in the correct recall rate of studied word lists. The incorrect recall rate of studied word lists ranged from 0% to 21.25%. The average rate of the incorrect recognition for critical lures was 57.5%. The rate of false memory were slightly different but it was considered that Alcohol-related DRM list led to false memory in this study. The data in this study will form a basis for future research.
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